top of page


tell your story - show your individuality

individuality profiler & architect of public images

Individuality is the master-master's work of art.

- F. Lloyd Wright -

The Image.


Your public Image is one of the most valuable assets you've got. It defines how the outside world sees you and reacts to you and it is not only following you everywhere but preceding you. That’s a fact. Actually, it is carrying your personal & business success. Therefore you want your Image telling the story you want it to tell so people understand you and your offer easily. As well as an Image showing the impact you want to make so people are eager to take part in your journey. That is why your Image should be cared for thoroughly but is left to itself all too often, neglected or even being ignored. Leaving the door wide open for mishaps of all sorts. 


The hidden champion of your public Image is the level of accuracy your individual Personality and unique offer is shown in your public Image. The easier it is for others to grasp the benefits you bring - the easier it is to attract the people and businesses that actually are a great fit for you. That means, the level your unique Individuality is aligned to your public Image defines everything you are experiencing. Everything.

The Image. Work

When your public Image is to be built, up for improvement, in danger to crumble or already went downhill… Allyson Hoffmann is the one to turn to. She understands the depth behind the obvious, connects the dots and brings to light which route is traveled best to set and integrate a Self-Image that defines a public Image that is having the power to transform what is. 

Based on the individual Profile of her clients Allyson Hoffmann builds the structure of a perfectly fitting public Image that her clients fill with life through the strategies developed exclusively for them. Leading to new ways to create and valuably impact their own and the world around them.


At the beginning of the process the 'Individuality Profile' takes place, leading to the precise personal Profile of her clients. This Profile then is the fundament for the structure and the strategies of their new public Image and the base for the long term support most of her clients choose to count on. Making sure their public Image is constantly looked after, for it being their key to success. Telling their story - showing their Individuality.

The Image. ...  Public Image. - 3 to 6 month    //    Public Image. + long term support


Process ...  Individual Profile  //  Structure (Core Message, Positioning, Story)  //  Strategy  (Performance, Communication)

Special ...  Profiling for groups with a shared interest. For example Business Owner, Influencer, Women in Lead, Sport Teams ...

The work of Allyson Hoffmann is magically and down to earth life changing on a very deep level at the same time. Allowing her clients to experience what makes unexpected sense and feels right in a very deep way... trusting themselves and therewith their Image that proves itself in everyday life.

The background and starting point to work with Allyson Hoffmann is of all shades. It could be the beginning or growth of the first or second career, the (re-) start of a business, the rising to a higher rank, a crisis in need of resolution, tackling new professional challenges, making an impression to get into new circles or plain boredom and the desire for more and different than is. 


For leading figures and role models in Business. Sports. Politics. as well as for Influencer - Allyson Hoffmann is the safe place for those in charge and those in the limelight where they can trust to find understanding, expertise and discretion on the highest level. This work is for the ones that want to make the greatest impact they can possibly make. In their own life. In other people's life. In the world.

The Image. Allyson Hoffmann

Well over thirty years of extraordinary national and international experience in her line of work on the human side of things. Based on multiple and diverse educations and studies... profiling, psychological, philosophical, mindfulness, nutrition, long distance sports, portrait/sports photography. Granting her a broad and deep understanding for the human side of Individuality as well as of the variety of structures and processes behind Teams. Businesses. Sports. and Leadership. and of course a love for Images. 

Her office is located in Munich, Germany. Languages are English and German. Communication via Skype. Zoom. Google.

She is the creator of 'The Individuality Profiling' and published the picture-book 'Polo meets Art'

Her work is trusted in... Europe - United States - Caribbean - Australia - Singapore. 


© 2023 Allyson Hoffmann

Have a great day!

ah sign.png
bottom of page